What is a "WD Sata" cable?

[espressoguy]

I'm building a new PC (Asus MB) and my drives are Western Digital Caviar. When I open the box, I see they include a "WD Sata" cable which is different from the Stardard Sata Cable. What's that all about?

[The Wise Monkey]

Does it look like this?

http://www.legitreviews.com/article/309/1/